Hurray! News
Hurray! Enters Partnership with
MTV Music Television China
BEIJING, July 12, 2006/Xinhua-PRNewswire/ -- Hurray! Holding Co.,
Ltd. (Nasdaq: HRAY - News), a leader in wireless music distribution
and other wireless value-added services, artist development and
music production, and wireless value-added services management software
in China, announced today the singing of a partnership agreement
on wireless value-added services with MTV Music TelevisionTM China,
a subsidiary of Viacom International Inc. Under this agreement,
Hurray will become the official partner for MTV China to deliver
wireless value added services to MTV audience interactive with MTV
programs.
Commenting on this event, Hurray!’s Chairman and Chief Executive
Officer, QD Wang, said “We are pleased to establish this important
partnership with MTV China. Our wireless value-added services users
have remarkably similar demographics with MTV audience. This partnership
will not only give both companies a new way to better service its
customers, but also further strengthen Hurray!'s leadership in music
related wireless products and services. We look forward to bringing
best wireless music experience to MTV audience in China.”
About Hurray! Holding Co., Ltd.
Hurray! is a leading provider of music and music-related products
such as ringtones, ringbacktones, and truetones to mobile users
in China through SMS, IVR, RBT, WAP, MMS and Java wireless value-added
services platforms over mobile networks and through the Internet.
The company also provides a wide range of other wireless value-added
services to mobile users in China, including games, pictures and
animation, community, and other media and entertainment services.
In addition, Hurray! is a leader in artist development, music production
and offline and online distribution in China through its majority
controlled record labels Huayi Brothers Music and Hurray! Freeland
Music.
Hurray! also designs, develops, sells and supports a service provisioning
and management software for mobile operators in China to manage
wireless value-added services.
Forward-looking Statements:
This press release contains statements of a forward-looking nature.
These statements are made under the "safe harbor" provisions
of the U.S. Private Securities Litigation Reform Act of 1995. You
can identify these forward-looking statements by terminology such
as "will," "expects," "believes" and
similar statements. The accuracy of these statements may be impacted
by a number of business risks and uncertainties that could cause
actual results to differ materially from those projected or anticipated,
including risks related to: the risk that Hurray! may not be able
to develop services incorporating the songs of its content partners
which are timely and attractive to China's mobile phone users; uncertainty
regarding the future level of consumer demand for wireless music
services in China; the possibility that the program on MTV Music
TelevisionTM will not be as popular among China's mobile phone users
as management expects; Hurray!'s ability to maintain its relationships
with MTV Music TelevisionTM; continued competitive pressures in
China's wireless value-added services market; changes in technology
and consumer demand in this market; the state of Hurray!'s relationships
with China's mobile operators; and other risks outlined in Hurray!'s
filings with the Securities and Exchange Commission, including its
registration statement on Form F-1, as amended. Hurray! does not
undertake any obligation to update this forward-looking information,
except as required under applicable law.
For more information, please contact:
Phoebe Meng
Investor Relations Manager
Tel: 8610-6518-8989 ext 6806
yfmeng@hurray.com.cn
SOURCE: Hurray! Holding Co., Ltd.
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