Hurray! News
Hurray! Promotes Digital Music
Services With Baidu
BEIJING, Oct.25 -- /Xinhua-PRNewswire/ -- Hurray! Holding Co.,
Ltd. (Nasdaq: HRAY), a provider of advanced wireless value-added
services and mobile telecommunication network software in China,
today announced the joint release, with Baidu (Nasdaq: BIDU), of
the latest single “Wo Zai Shi Jie Zhe Tou” (“I Am on This Side of
the World”) from Chinese pop star Chen Hao. This release will be
exclusive and simultaneous over Baidu’s Internet and Hurray!’s mobile
platforms without a traditional CD version being planned.
Additionally, under a licensing agreement with Celestia Entertainment
International Co., Hurray! will distribute songs from Chen Hao’s
latest album “Chen Hao” via its WAP, CRBT, IVR, MMS, SMS and other
wireless value-added services. It will also provide exclusive coverage
of Chen Hao’s 2005 concert tours across China through its wireless
value-added services.
Commenting on this event, Hurray!’s Chairman and Chief Executive
Officer, QD Wang, said “We are pleased to partner with Baidu, the
leader in Chinese language Internet search, in this latest innovative
effort. This is the first time the power of the Internet and mobile
Internet are combined for music release in China. Hurray! is taking
another step forward in redefining digital music distribution and
promotion in China after it successfully launched China’s first
mobile album ‘You Are My Roses’ earlier this year.”
About Hurray! Holding Co., Ltd.
Hurray! provides wireless value-added services such as ringtones,
picture downloads, community and entertainment services to mobile
users in China. The company is one of the market leaders in providing
these services using wireless application protocol, commonly referred
to as WAP, in China. WAP services are offered through the advanced
2.5G mobile networks, the most advanced broadly available mobile
networks deployed in China. Hurray! also offers these services through
2G mobile networks.
In addition, Hurray! designs, develops, sells and supports a service
provisioning and management software that is used by China Unicom,
one of the two principal mobile operators in China, to support its
2.5G services platform.
Forward-looking Statements:
This press release contains statements of a forward-looking nature.
These statements are made under the “safe harbor” provisions of
the U.S. Private Securities Litigation Reform Act of 1995. You can
identify these forward-looking statements by terminology such as
“will”, “expects”, “believes” and similar statements. The accuracy
of these statements may be impacted by a number of business risks
and uncertainties that could cause actual results to differ materially
from those projected or anticipated, including risks related to:
the risk that Hurray! may not be able to develop services incorporating
the songs of its content partners which are timely and attractive
to China’s mobile phone users; uncertainty regarding the future
level of consumer demand for wireless music services in China; the
possibility that the songs in the album “Chen Hao”, the single “Wo
Zai Shi Jie Zhe Tou” (“I Am on This Side of the World”) and the
other songs licensed from Hurray!’s content partners will not be
as popular among China’s mobile phone users as management expects;
Hurray!’s ability to maintain its relationships with Baidu, Celestial
Entertainment International Co. Ltd., and its other content partners;
continued competitive pressures in China’s wireless value-added
services market; changes in technology and consumer demand in this
market; the state of Hurray!’s relationships with China’s mobile
operators; and other risks outlined in Hurray!’s filings with the
Securities and Exchange Commission, including its registration statement
on Form F-1, as amended. Hurray! does not undertake any obligation
to update this forward-looking information, except as required under
applicable law.
For more information, please contact:
Phoebe Meng
Investor Relations Manager
Tel: 8610-6518-8989 ext 6806
yfmeng@hurray.com.cn
SOURCE: Hurray! Holding Co., Ltd.
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